HireVue Brand Refresh
HireVue is a virtual hiring platform utilizing video AI for high-volume roles. This cutting-edge technology needed a brand that reflected a progressive market leader. The executive team wanted to keep the logo, but with the refresh, I was able to organize and fill in branding gaps, update the look and feel to better align with what they offer, and better convey their company values.
Brand Direction • Design • Photography • Motion • Packaging • Environmental